Repotting the whole balcony. The fern is not coping.
You wrote: Which plant is the dramatic one? My money’s on the fern.
Landed among Ananya’s ten
Ananya wrote back
The fern, obviously. It sulks if I move it an inch.
Conversation 1 of 5
Pre-registration open · Bengaluru, NCR, Mumbai, Pune
Pre-registration open · Bengaluru, NCR, Mumbai, Pune
Your inbox holds ten likes at most. Answer some to make room for more. A like you send is one of ten at most, never buried under thousands.
Under a minute. We'll email you the day your city opens.
Watch one like go from a This week line to a conversation.
Repotting the whole balcony. The fern is not coping.
You wrote: Which plant is the dramatic one? My money’s on the fern.
Landed among Ananya’s ten
Ananya wrote back
The fern, obviously. It sulks if I move it an inch.
Conversation 1 of 5
One of ten, never one of 300.
Pre-registerElsewhere anyone can like anyone, endlessly: 300 likes, “hi”, 40 chats. The good ones get buried.
Ten likes at a time. Answer some to make room.
Every like comes with a written comment.
You accept by writing back. No empty chats.
Five conversations at most. Never one of 40.
No bio. Just “This week”. A play on Friday.
The problem
On most apps, anyone can like anyone, as often as they want. So likes pile up, the good ones get buried, and replies dry up. On both sides.
A pile like that isn't flattering. It's homework. And if you've ever sent a like into silence, this is where it went.
A like with nothing in it, then “hi”. Now it's your job to find out if there's a person behind it.
Replies get slower, then shorter, then stop. Nobody is at their best as one of 40 tabs, on either side.
When attention is unlimited, it's worth nothing. So Tenfold puts a limit on it. For everyone.
The idea
You can hold ten likes at once. When all ten are taken, new likes can't arrive until you answer some. It works the same when you send one: your like lands among ten, with your comment on it, where it actually gets read.
This is your ten. Pick a tab, then reply or pass.
Your ten
Ten of ten. Closed to new likes.
Kabir on your This week line
Repotting the whole balcony? Which plant is the dramatic one?
Every like arrives with a comment, because a like can't be sent without one. Pick a tab to read another.
Conversationsfive at most
How it works
Most apps keep adding things. Tenfold takes a few away. The same rules for everyone, you included.
No blank likes. No “hi”. When one reaches you, you can see what they noticed and how they write. When you send one, you get to say why.
You accept by sending the first message. They've already written to you, so it's a reply, not a cold start. No empty chats, no staring contest.
If someone is talking to you here, you're one of five at most, not one of 40. You never have to keep up with more than five yourself, either.
Instead of a bio, one line about what you're actually doing this week. A play on Friday. The new biryani place. Easier to write, and much easier to reply to.
Pre-register
If all of that sounds like less, good. That's the idea. Add your name and we'll write to you when your city opens.
Under a minute, free at launch, nothing to build yet. Each city opens once enough people there sign up. We’ll email you the day yours does.
We'll write to you when we open in your city, and not much before. There's nothing else you need to do.
Know someone who's tired of digging through likes? Send them this page.